About Me
I am a growth-inspired, craft-focused, strategic product and design professional with 15 years of leadership experience designing and building products, architecting information, and facilitating teams to apply a data-driven, curious mindset and measurably improve business outcomes within lean-agile environments. Proven track record of leading collaboration efforts to chart the future vision, translate business goals into an outcomes-based, executable product strategy and deliver future-proof designs that achieve lasting value for people (ie: enhanced product-market fit). Recognized for cultivating global, inclusive, cross-functional partnerships in a matrixed setting to drive organizational alignment, solve complex problems, and achieve measurable business success.
Methodology
I take an ownership mindset when working across complexity to draw connections and inspire innovation that drives powerful business results and customer value. I coach teams to approach their work with curiosity which is paired with data-driven insights and human-centered design techniques. My teams partner with stakeholders, technicians, customers and subject-matter experts to understand and define business and customer requirements. We examine data and conduct research & product discovery to develop deeper clarity about end-users and the market. From there, we facilitate workshops (design sprints) with cross-functional teams to establish empathy and shared understanding. The outcome is a future-proof product vision, built upon a compelling data-driven product & design strategy, that is realized through near-term team-level roadmaps.
Design
-
Conduct user research and leverage data-driven insights to drive product enhancements and innovation.
-
Apply user experience and interaction design best practices to achieve useful, delightful digital solutions.
-
Foster trust and cross-functional partnerships through collaborative brainstorming workshops.
-
Cultivate long-term relationships with customers and lead advocacy groups to articulate use cases.
-
Identify user journeys and jobs-to-be done and map to the product architecture, roadmap, and strategy.
-
Set KPI’s for UX outcomes tracking and implement product-analytics to assess the effectiveness of initiatives.
Team Catalyst
-
Managed globally distributed teams, fostering a culture of innovation and collaboration with a 0% attrition rate.
-
Mentor teams in lean/agile product management and user experience best practices to develop strong talent.
-
Set clear departmental OKR’s and align with individual performance goals. Discuss on a regular weekly cadence.
-
Promote psychological safety by being clear about the conditions for team members' individual success.
-
Partner with HR on succession planning and socializing career path ladder and skills assessment.
-
Communicate frequent status updates and rally teams around a collective goal with passionate storytelling.
Product
-
Formulate a product strategy that is aligned to customer needs, business mission, and technology stack.
-
Articulate a clear problem-frame and value proposition definition for each opportunity.
-
Manage the agile, end-to-end product development lifecycle with predictable, quality delivery.
-
Drive ruthless prioritization to formulate actionable product roadmaps.
-
Oversee product operations to drive confident data-driven decision making.
-
Articulate product positioning, product market fit, and go to market strategy.
-
Develop a content strategy for onboarding, training, and support to ensure customer success.