Apply branding to hubs, syndicate content, load throughout site.
Once the design assets were complete, I applied the design to Apelon's LinkedIn, Twitter and Facebook pages. Each blog entry was automatically pushed to Hootsuite where schedules pushed content live on key dates and times.
Within the website, block feeds were added to each page. These feeds featured blog entries tagged with the respective page's subject matter. This imparted a dynamic, real-time urgency that conveyed that Apelon is active and relevant.